Dang, Out Of Time
I don't have time to go into these studies like I'd hoped, so I'm posting them here for you to read on your own. Arbitron, the television and radio audience ratings service, has commissioned some studies that produced some intriguing results, especially about listener habits and preferences. They are worth a read for those who wonder why radio is like it is. Read here and here.
Until next time,
Your Working Boy
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