Bill Laurie, heir of the Wal-Mart empire, made a massive donation to the University of Missouri and bought the rights to name their new sport arena. He decided to name it "Paige Sports Arena," after his daughter (it's her middle name). Since she has never been a student there, the decision is not going down well. It's caused a huge outcry and protest.
Laurie and the UM folks made one serious error. They forgot to buy the URL for the Paige Sports Arena.
Note that this $75 million dollar complex is being 2/3 paid for by public money -- State bonds and private donations in smaller amounts. Laurie's money accounts for 1/3, yet he extorted a huge number of conditions, including "ongoing influence over its design and construction." Pig.